The tell-it-like-it-is reality star and entrepreneur built a booming brand portfolio consisting of cocktails, books and shapewear, and now she's making her foray into the beauty industry this fall with a skin care and body line, WWD reports.
Frankel has partnered with beauty firm Lotta Luv to offer the masses products that yield honest results.
"[Promises like] 'you're going to look like Heidi Klum in two days' or 'like you had a face-lift' have always bothered me," she told WWD.
The Skinnygirl Face & Body Solutions line will be comprised of four categories -- lip treatments, face solutions, body solutions and gift sets -- and include beauty fix-it staples like a Shimmer Plumping Lip Gloss, Detox Face Mask and Gradual Tanning Body Shimmer. There's also a Skinnygirl Mommy collection with a Cooling Foot Spray, of course.
And you can rest assure that everything has "The Real Housewife's" stamp of approval. "I'm obsessed. I use everything, I named every single product. I created the packaging and the logo," Frankel explained to WWD.
http://www.stylelist.com/2011/07/22/skinnygirl-skin-care-bethenny-frankel-beauty-line/
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